Gads

1. Small spikes or bosses, sometimes in the specific form of a fleur-de-lis, lion or other object, projecting from the knuckles of Gauntlets. Also called Gadlyngs. See Armour

2. Oblong curved plates of metal  as used in the arms of the Ironmongers' Company.

The Worshipful Company of Ironmongers

Blazon of the Ironmongers 'Company:
Argent on a Chevron Gules between three Gads of Steel Azure three Swivels Or
Crest:
Upon a Helm on a Wreath Azure, Gules and Argent Two Lizards erect face to face proper coupled with a Chain Gules
Mantling:
Gules doubled Ermine
Supporters:
On either side a Lizard erect proper
Motto:
God Is Our Strength; Assher Dure

Arms granted 1 September 1455 by William Tyndale, Lancaster King of Arms; ratified and confirmed 28 May 1560 by William Hervey, Clarenceux King of Arms; entered at Visitation of 1568; Supporters granted 10 July 1923.